A Primer for Integrated Marketing Communications

By:	Philip Kitchen; Patrick de Pelsmacker
Publisher:	Taylor & Francis
Print ISBN:	9780415314206
eText ISBN:	9781134380831
Edition:	1
Format:	Reflowable

Select an option

eBook Features

Instant Access

Purchase and read your book immediately

Access your eTextbook anytime and anywhere

Built-in study tools like highlights and more

Listen and follow along as Bookshelf reads to you

Details

Table of Contents